Well-being lingerie brand

Naked Icons

DETAILS

ABOUT PROJECT

SERVICES

Partner brand. The launch of the new brand – its strategy development, design and product concept, production planning and selection of seamless shapewear and lingerie manufacturers.

The creation of 100% sustainable brand – from fibers studying to final technology implementation in the garment, seamless lingerie design, brand’s style identity, coloring and dying production strategy, manufacturers research and production set-up, and all necessary technical and cost analytic support. Made in Italy, Vietnam and China.

designer insight

"Naked Icons is the daring brand for my partner and me, as we are developing the very-first European well-being lingerie brand with no compromises on sustainability, and innovative technologies in fashion and body health care."

[Ice Ice baby] seamless set

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[Raspberry] seamless set

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[Bubble gum] seamless set

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[Watermelon] seamless set